Who Gets to Author the Story
Looking back into ancient times for philosophers who examined the value, power, use, and misuse of story — as a vessel for holding truth, whether found or constructed — the trail runs quickly to Plato, whose Republic addresses precisely this question of who may shape the tales a city lives by. Here Plato might surprise contemporary thinking: he does not stand as history’s guardian against manipulated belief. He stands as its architect. (Plato’s own life is the subject of Why Plato — of all people?, a short biography of the man behind the marble bust.)
In the Republic, Book III, Socrates proposes what has come to be known — not entirely accurately, as this essay will show — as the “noble lie” (gennaion pseudos). The content is a founding myth: all citizens are born of the earth itself, and their souls are mixed at birth with gold, silver, or bronze and iron, determining which of the city’s three classes — rulers, auxiliaries, or producers — they are naturally suited to (Plato, trans. 1992, 414b–415d). Socrates proposes that the myth be taught to the entire city, rulers included, and states plainly that believing it will make people care for the state and for one another, and accept their social station without complaint.
This is not a philosopher fretting over the dangers of manipulated belief. This is a philosopher designing a manipulated belief, on the grounds that it produces civic stability.
A note on translation matters here, because “noble lie” is not a neutral rendering. The Greek phrase is closer to “a magnificent” or “noble myth,” and at least one line of scholarship argues that translating it as “lie” imports a modern cynicism the original text does not clearly support — the myth, on this reading, functions less like a deliberate deception and more like a founding national story of the kind every community tells about itself, accepted by all three classes rather than imposed by rulers on the ruled (Lee, 1955/2003; Schofield, 2007). The disagreement matters for how confidently this essay can call Plato a propagandist in the modern sense. What is not in dispute is the mechanism: a story, deliberately constructed, distributed to an entire population, intended to shape how they understand their place in the social order.
The more useful material is not Plato’s confidence in his own myth. It is his inconsistency.
In the same dialogue, Books II and III, Socrates argues for strict censorship of the poets — Homer and Hesiod chief among them — because their portrayals of quarrelling, deceitful gods and morally compromised heroes will corrupt the guardians-in-training who hear them (Plato, trans. 1992, 377a–392c). Bad stories, on this argument, produce bad citizens, and must therefore be controlled or removed.
Held side by side, the two positions do not sit easily together. Plato is alarmed by narrative influence when the narrative is someone else’s, and confident in narrative influence when the narrative is his own philosopher-kings’. State myth-making is dangerous in the hands of poets, and virtuous in the hands of rulers who know what is good for the city. This is the essay’s actual hinge: not “an ancient philosopher feared propaganda,” but “the first fully worked-out argument for state-authored narrative control came from the same source as the first fully worked-out argument for narrative censorship, and the difference between them was entirely about who was doing the authoring.”
Plato did not conjure the idea of a state-sanctioned founding story from nowhere. He grew up inside two working, visibly successful examples of exactly this mechanism, and the myth of metals borrows its central image directly from one of them.
Spartan law and social order were traditionally credited to the lawgiver Lycurgus — a figure ancient sources themselves already treated as semi-legendary — whose reforms were said to carry the direct sanction of the Delphic Oracle, delivered as the “Great Rhetra.” The laws were presented not as one man’s invention but as divine revelation, and Sparta went on to build several centuries of disciplined stability and military dominance on institutions legitimised this way (Plutarch, trans. 1914). Scholarship on this material draws the connection forward explicitly: Rodrigues (2011) reads Plutarch’s account of Lycurgus’s divinely sanctioned reforms as an early instance of the same legitimising device Plato would later theorise openly as the “political lie” — the same move, one performed and one examined.
Fifth-century Athens ran its own version. Athenian civic identity rested on the myth of autochthony — the claim that Athenians were not settlers but had sprung directly from the soil of Attica itself, making every citizen a “brother” by shared earthly origin (Loraux, 1981/2000). This was not idle folklore. It did identifiable political work: it justified equal citizenship among free-born Athenians, underwrote democratic institutions, and distinguished Athenians from other Greeks as uniquely indigenous to their land.
The borrowing here is direct rather than merely thematic. Plato’s myth of metals uses the identical image — citizens born of the earth, bound as siblings by that shared origin — and repurposes it for the opposite political end: where Athens’s autochthony myth underwrote equality, Plato’s version of the same device underwrites hierarchy, with the earth now mixing gold, silver, and bronze into different citizens rather than making them uniformly earth-born equals.
Read this way, the Republic’s “noble lie” is not a philosopher inventing state myth-making in the abstract. It is a philosopher who had watched two rival city-states, Sparta through oracular sanction and Athens through a shared origin myth — build real, lasting cohesion and legitimacy on exactly this fuel, and who then wrote the first explicit theory of why it works, borrowing Athens’s own founding image to do it.
The explicit warning — that narrative control by a state or elite is itself the danger, not merely a tool for good or ill outcomes depending on the author — is a development of the century of mass media, not of antiquity.
Walter Lippmann, writing in 1922, argued that people do not act on the world directly but on a mediated “pseudo-environment” built from the stories and images presented to them — manufactured public opinion standing in for direct experience (Lippmann, 1922).
Edward Bernays made the mechanism explicit and endorsed it. In Propaganda (1928), he argued that “the conscious and intelligent manipulation of the organized habits and opinions of the masses” is an important element in democratic society, and defended it as necessary because a complex society could not organise its own understanding of affairs unaided (Bernays, 1928). He later gave the practice its best-known name, “the engineering of consent” (Bernays, 1947). Where Plato assumed benevolent rulers should shape belief for the city’s good, Bernays supplied the modern professional apparatus — public relations — for doing so at industrial scale.
Antonio Gramsci’s concept of cultural hegemony describes a subtler version of the same mechanism: a ruling class secures consent not primarily through force, but by making its own worldview appear as simple common sense, absorbed into the ordinary stories a culture tells about itself, until the alternative becomes difficult to even imagine (Gramsci, 1971).
George Orwell dramatised the end point. In Nineteen Eighty-Four, the Ministry of Truth’s business is the continuous rewriting of the historical record so that the past always agrees with the present regime’s convenience — “Who controls the past controls the future; who controls the present controls the past” (Orwell, 1949, p. 37). Newspeak, the novel’s engineered language, narrows what can be said until it narrows what can be thought at all. Orwell’s control operates through information and language — restricting what can be checked and what can be expressed — rather than through the embodied or aesthetic mechanisms treated in other YFL essays: One Voice, One Body, on control and belonging through synchronised singing, drill, and chant, and The Village Smiles Back, on control dressed as pleasure in The Prisoner and its successors.
The instinct to reach for Plato as history’s first critic of propaganda gets the history backwards. He is better read as history’s first serious theorist of why state-authored narrative might be justified — and, in the same text, unwittingly, the first demonstration of how easily that justification collapses into a double standard: dangerous story-telling for others, necessary story-telling for the wise.
The genuine warning against narrative control as a danger in itself — regardless of who wields it or how good their intentions — had to wait for a century that had watched mass media put Bernays’ “engineering of consent” into practice at national scale, and Orwell supply its most complete fictional model. Between Plato’s confidence and Orwell’s dread sits the entire argument this essay is built to trace: that the question was never really “is this story true,” but “who authored it, and what does believing it do to the people who hear it.”
Bernays, E. L. (1928). Propaganda. Horace Liveright.
Bernays, E. L. (1947). The engineering of consent. Annals of the American Academy of Political and Social Science, 250(1), 113–120.
Gramsci, A. (1971). Selections from the prison notebooks (Q. Hoare & G. Nowell-Smith, Eds. & Trans.). International Publishers. (Original work written 1929–1935)
Lee, D. (1955/2003). Plato: The Republic (2nd ed., rev.). Penguin Classics.
Lippmann, W. (1922). Public opinion. Harcourt, Brace and Company.
Loraux, N. (1981/2000). Born of the earth: Myth and politics in Athens (S. Stewart, Trans.). Cornell University Press.
Orwell, G. (1949). Nineteen eighty-four. Secker & Warburg.
Plato. (1992). Republic (G. M. A. Grube, Trans., rev. C. D. C. Reeve). Hackett Publishing. (Original work c. 375 BC)
Plutarch. (1914). Lycurgus. In Plutarch’s Lives (Vol. 1, B. Perrin, Trans.). Harvard University Press. (Original work c. 2nd century AD)
Rodrigues, A. R. (2011). Political reforms in the Lives of Lycurgus and Numa: Divine revelation or political lie? Nomos: Direito e Sociedade na Antiguidade Clássica, 4, 67–79.
Schofield, M. (2007). The noble lie. In G. R. F. Ferrari (Ed.), The Cambridge companion to Plato’s Republic (pp. 138–164). Cambridge University Press.
Topics: #Plato #NobleLie #Propaganda #Orwell #Bernays #StoryAsMemory #NarrativeAndControl
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